DESIGNING COOL SHIT FOR GOOD.

MY APPROACH:

Simply just thinking outside of the box doesn’t cut it anymore. I’d rather rip the box apart and smash the damn thing to pieces if I have to.

I create my work from a different angle. Creating new perspectives, and challenging what we think we know. It’s passionate, raw, and not always perfect. And never, ever boring.

Here’s the catch: Everything I do has to do some good in the world. I don’t just want to design shit that looks good. It’s not enough for good design to just exist. It needs to change something, move something, or make us feel something.

And to give a damn about this is the bare minimum.

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COOL SHIT I DO:


STRATEGY

BRAND NAMING
BRAND STRATEGY
TONE OF VOICE STRATEGY
KEY MESSAGING
CAMPAIGNS

Everything I do here at Anotherside is driven by a strategy-first approach. Never following trends, and always pushing beyond the norm. Strategy always comes first to inform all creative decisions, and provides a solid foundation for the creative work. But not in the fluffy-marketing-BS kind of way. In the make-people-give-a-shit-about-your-brand kind of way: Incredibly strategic and just really fucking cool.


DESIGN

BRAND IDENTITY
PACKAGING
PUBLICATION
PRINT
MERCH
CONTENT TEMPLATES
TYPOGRAPHY
WEB
BRANDED HOT AIR BALLOONS

Good design has purpose behind it. Even better design has purpose behind it, and impacts the world for good. That’s what I’m here to do - to make cool shit that does good, that looks good too. Whether that be through tangible print & collateral that you can hold in your hand, or through content that lives on-screen, or anything in between. Even branded hot air balloons. 

SOME CLIENTS I’VE DONE IT FOR:

OZ Design, OSCAR HUNT, Melbourne Martini, The PROOF

  • Bringing a brand or product to life is never linear. There’s no straight line in how to get from concept to launch. That being said, I always kick things off with a meeting, whether that be in person or on a call, because it’s important that we click.

    This is where we talk through the outline of the project in more detail, how the process might work for your specific brand, as well as your chance to pick my brain.

    No two clients are ever the same, so the process really depends on your project.

  • Everyone knows that Rome wasn’t built in a day. And good brands don’t get designed in a day either.

    As the process differs for each and every client, so does the timeline. Get in touch and I can give you a more specific ETA.

    But the best advice I can give you here, is to always reach out as soon as possible as I’m always booked out a few months in advance.

  • Bloody oath. That means β€˜yes’ in Australian. Thanks to the World Wide Web, I work with people and brands all around the world.

  • I quote every project I work on individually. I do this by jumping into a chat with you about the specifics of what you’re needing, and the deliverables you might need for your brand and business goals.

    If you’re snooping here to start a project for a Brand Identity, my pricing starts at $7000 AUD + GST.

    For more info, get in touch here.

  • No.

  • Me. I’ll be working closely with you throughout the whole project which is a super collaborative process. That’s the best bit.


    If your project requires a couple more hands on deck such as product photography, pro copywriting, an ecommerce wizard, or a marketing guru, I’ve got an awesome network of like-minded creatives on speed-dial who I can put you in touch with. There’s no kickback or partnerships here. Just real, authentic relationships with creative geniuses who are just as passionate about what they do as I am.

Are you ready to make some cool sh*t?

ON THE GRAM